News personalization has already been on your roadmap for several years. But progress is too slow, and results are average. You want to improve faster. Learn from a media giant that is using a self-learning recommendation engine to successfully deliver a better reading experience.
The world is changing. Every moment your reader is on Netflix, Amazon or Instagram, she is not reading your news. In this war for attention, you have to transform the newsroom to relevance-first. Its why speed is important and you have to take action today. If you’re not relevant today - people will forget about you.
Is your organization in a similar position?
Before implementing self-learning technology, this media giant had a few roadblocks on the roadmap:
In this report, you’ll learn how this media giant is using a self-learning recommendation engine to successfully transform the reader’s experience with personalization:
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