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"The Strategic Guide to SaaS Lead Generation"

An overview of how to drive leads to your SaaS product

An overview of how to drive leads to your SaaS product

Ask SaaS companies about the greatest growth challenge they face today, and most will likely tell you it’s lead generation. Despite having all the advantages digital solutions provide at their fingertips, many businesses continue to use traditional lead generation tactics like cold calls and untailored ads to bring in customers. With competition in the SaaS market fiercer than ever, marketers need to explore strategies that enable them to transform the lead generation process into a well-oiled machine.

If you’re looking to book more SaaS demo requests and free trial setups that lead to more paying customers, this guide is for you. In it, you’ll receive the information you need to once and for all answer the eternal question: How do I get more sales in SaaS?

Among what you’ll learn:

• The 4 stages of an effective lead generation process
• How to build your SaaS lead generation program
• Steps to define your value to prospects
• Channel considerations to promote your SaaS
• How to develop a lead magnet strategy
• What the key lead generation metrics for SaaS are

If you’re fairly new in SaaS then download the guide The Strategic Guide to SaaS Lead Generation.  Established SaaS can learn as well but again the focus of the guide targets new and growing SaaS firms.

Offered Free by: NuSpark Consulting
See All Resources from: NuSpark Consulting