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"Google My Business Locations Demystified"

Key things to know as you adjust to Google’s new location marketing tool for enterprises with more than 10 locations

There’s no doubt that Google is a formidable player in search. Hundreds of millions of consumers turn to the search engine giant every day, and businesses know that appearing in Google search results is a key step in getting found by the consumers around them.

To help brands control how they appear online, Google developed a variety of tools, including Google Places and Google+ Local. Now, Google is simplifying those tools with a new offering for businesses: Google My Business Locations.

This whitepaper aims to help marketers understand how to use Google My Business Locations with an overview of the offering and a list of key things to know as you adjust to this new tool including:

• Google My Business Locations Overview
• Upgrading from Google Places Dashboard
• Location Upload and Management
• Local Managers
• Data Conflicts and Closed Locations
• International Listings

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