Increase your share-of-wallet: Discover the sales growth hidden in your customers.
To grow, distributors must go after both wallet share and market share – the percentage of business they own at a customer account and in their respective market areas. But most distributors don’t have a process in place to power this.
It’s tempting to throw more resources and money at new customer acquisition to make up for the losses that can come with these challenges. But savvy distributors are looking to existing customers instead. Expanding wallet share in existing relationships is a low-hanging opportunity for sustainable, profitable growth.
This solution guide walks you through how PROS Opportunity Detection software finds the hidden sales growth potential in your customers by analyzing distributors’ own transaction activity to uncover customer-buying behavior and identify new sales opportunities. Download and learn:
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