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"Is Something Wrong with Me? Increasing Case Acceptance"

A Dental Marketing Mastery Podcast

It’s not you, doc! In this episode of Dental Marketing Mastery, Mark Dilatush and Howie Horrocks discuss how to increase dental case acceptance, what the underlying problems with low dental case acceptance may be, and how to fix it.

Podcast Highlights:

• The assistant, front desk, and hygienist
• Why is case acceptance not where it needs to be?
• Purchasing a practice – how long does it take existing patients to accept you?
• Cancelled appointments
• Is it you, or patient quality?
• Attracting the right patients
• “Do you take my insurance?” vs real dental questions
• Do you want patients who choose you because you are cheap or because of your dentistry?
• Promoting to the right half of the dental market

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