Learn the most crucial components of building a content marketing strategy and improve on your team's execution and delivery of content.
In this report we outline 7 straight-forward steps to build a strategy that ensures your team is aligned, on message, and creating content that will deliver effective results.
We also address the trend toward marketers investing in content marketing platforms to build out in-depth strategies that incorporate audience personas and workflow management - all of which is housed within a robust content calendar.
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